Social Media: A Double-Edged Sword for Employers
Article: January 2025
Social media can be a business’s best ally—or its biggest risk. While it’s a powerful tool for engagement, it also carries legal pitfalls if misused in the workplace.
A strong social media policy is your first line of defense. It sets clear expectations for online behavior, confidentiality, and professionalism, keeping your team responsible while safeguarding your brand.
Thinking of using social media to screen job candidates? Proceed with caution! Discovering protected characteristics like race or age can lead to discrimination claims if a candidate isn’t hired. Before diving in, consult an employment attorney to avoid costly mistakes.
Smart policies and expert guidance help employers unlock the benefits of social media without falling into its traps. Protect your business and empower your team today!
CHUMCAP is a partner HR program of the Southington Regional Chamber of Commerce and industry experts to provide information that helps you protect your business and your employees. Need Advice? Visit the CHUMCAP page at SouthingtonChamber.com or call the Chamber office at 860.628.8036. (This content is a collaboration of the Southington Regional Chamber of Commerce, eGage Human Resources & Safety Consulting, and Employment Attorney Allie Levene.)